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How to find the best value for X-ray and imaging equipment

Jul. 21, 2025

How to find the best value for X-ray and imaging equipment

Every clinic has its druthers when it comes to X-ray and imaging equipment, and there is no shortage of reasons why one type of equipment or a specific brand is selected over another.

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Banfield Pet Hospital in Vancouver, Wash., uses Canon CXDI-501G Digital Radiography System, according to Robyn Hauser, DVM, DABVP (Canine and Feline), Banfield's senior manager of medical programs.

"We continue to find success with digital imaging," Dr. Hauser said. "Our hospitals are able to capture quality images that enable faster patient diagnoses than manual film processing, allow us to easily store and share digital files with clients and specialists, and eliminate the time and facilities requirements needed for manual processing and its associated waste generation."

So how does one find the best value when considering X-ray or imaging equipment?

A handful of experts offered some very straightforward, obvious advice: Find what best serves the business and clinical needs, as well as the operation's budget.

Stick to the basics

When purchasing X-ray or imaging equipment, start with the cost of ownership and go from there, said Jay Welton, an equipment solutions specialist with Dublin, Ohio-based Henry Schein Animal Health.

Important points to ponder before purchase include upfront costs, whether the specs match the practice's needs (general or mixed practice, orthopedic specialty, dentistry, etc.), continuing support costs, system servicing and support, budgetary concerns, whether the company and your rep understand your business, and more, he added.

Placing price above all other considerations could lead to a clinic getting stuck with a piece of equipment that doesn't meet its needs, said Steve Asakowicz, executive vice president of companion animal health for Loveland, Colo.-based Heska/Cuattro.

Instead, give greater consideration to a piece of equipment's diagnostic capabilities and how long it's likely to last before a new purchase must be made, he said.

Start with the greatest level of high-definition panel technology from a "truly cloud-based-system partner" to ensure your investment will last and pay off in the long run, he added.

Partner with a provider that's been doing reputable business for a long time, said Jeanne Walter, CVT, marketing ad sales coordinator/veterinary products manager, for Northbrook, Ill.-based MinXray.

"Look for quality, proven products from a long-standing provider of X-ray equipment," Walter said.

It's good business sense for clinics to look for value, but the point of buying an X-ray machine or other piece of imaging equipment is to bring a quality diagnostic tool into an operation, said Chris King, MBA, product manager of animal health for Dayton, Ohio-based Midmark.

"One of the first things you look for is a high-quality image," King said. "Price for animal health clinics is definitely part of the equation, but you've got to also find value."

Safety should be a factor, he added, and advised clinics to purchase equipment that uses cesium iodide panels over gadolinium oxysulfide.

"Cesium iodide gives you the ability to lower the dose by about 10 percent," King said. "You want to lower the exposure to the pets, but you also want to lower the exposure for your staff."

Beyond the basics

Full-body computed tomography systems are growing in popularity, Welton said.

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"It's not a digital X-ray system, and it's not as fast as digital radiography, but it provides exponentially more information than digital X-ray can," he said. "It provides the ability to render 3-D images of bones, organs, the skull, and teeth."

Also, quality, general practice, full-body DR digital panels are increasingly affordable, Welton added.

"It is now very close in affordability as most computed radiology systems," he said. "This is an excellent time to transition from film or to upgrade your old CR system."

Peter Brunelli, managing director of Universal Imaging in Bedford Hills, N.Y., cited Fuji and Cannon equipment for high quality and service reliability.

"Fuji is No. 1 in world; Canon is No. 2," he said. "Fuji is so reliable because the company makes all the hardware, all the software, the glass and TFT (thin film transistor), firmware, and acquisition software."

Value has less to do with price than other considerations that should be given higher priority, said Asakowicz.

Veterinarian Tips for Purchasing Radiology Equipment - Atlantis Blog

Every year, veterinary practices are getting more and more sophisticated, embracing technology developed for human patients for use with their patients in the Animal Kingdom.While it’s exciting to have access to digital radiography equipment, you also want to be sure you’re buying the right medical imaging equipment and not spending money you don’t have to. The experts at Atlantis Worldwide put together this list of tips to help you determine the right digital radiography equipment for your practice or facility.

Evaluate Your Needs Carefully

All digital radiography equipment is not created equally—and doesn’t work equally well in every medical office. You’ll want to evaluate your specific needs and then talk to an expert to determine which system is best for the demands of your veterinary practice.

Understand Pricing And What You’re Paying For

The cost of digital radiography equipment can be shocking. Oftentimes veterinary practitioners may decide to purchase a system for a lower upfront price, only to be surprised by what it doesn’t provide—like a beefy service warranty or even the features and functions you need. Take a close look at the full cost of ownership. Don’t just talk to the salesperson—talk to an expert to help you understand the pricing, features, performance and service contract.

Think Long Term Solutions, Not Short Term

You want to examine the full cost of ownership over the life of the product—not just buying something to help you just get by. However, refurbished or used digital radiography equipment can deliver the performance and service contract you want, at a much lower price than buying new. Atlantis Worldwide has been helping healthcare professionals and veterinarians find high quality solutions that won’t break the bank for more than 30 years.

Make Sure Your New Equipment Can Be Integrated

The last thing you want to do is buy digital radiology equipment that can’t be connected to or integrated with your existing systems and technology. Again, that’s why it’s important to talk with an expert like Atlantis Worldwide that understands the ins and outs of digital imaging equipment and can help you make a wise (and affordable) decision.

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Some blogs you may have missed:

  • 13 Questions to Ask Your Imaging Equipment Service Provider
  • The 101 On Veterinary X-Ray Equipment
  • C-Arms - The Perfect Tool for Veterinarians 
  • Does Your Veterinary Practice Need a MRI?
  • Choosing A C-Arm For Your Veterinary Practice 

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